Question 1

How many lighting professionals does LED professional reach?

Accepted Answer

LED professional and its sister platform Trends in Lighting reach a combined 75,726 lighting professionals (July 2026). This includes 37,707 opted-in newsletter subscribers, 9,217 LinkedIn followers and 28,802 followers on X, Instagram and Facebook. The LED professional newsletter alone goes to 26,926 subscribers.

Prices depend on format, duration and channel mix. Download the media kit for current rates or ask our sales team for a personalized campaign quote.

Question 2

Who reads LED professional?

Accepted Answer

LED professional is read by engineers, lighting designers, specifiers, product developers and manufacturers in the LED and solid-state lighting industry worldwide. Readers use the magazine, newsletter and news site to follow technology, applications and business news from the lighting industry.

Question 3

How can lighting manufacturers reach lighting designers and specifiers in Germany, Austria and Switzerland (DACH)?

Accepted Answer

LED professional is published from Dornbirn, Austria, and has a strong readership in the DACH region. Manufacturers reach German-speaking designers and specifiers through newsletter placements, featured news, press releases in German and English, and Global Lighting Directory listings. Contact our sales team for a DACH-focused package.

Question 4

4. What advertising formats does LED professional offer?

Accepted Answer

LED professional offers featured news on the homepage, newsletter placements, LinkedIn promotion, press release publishing, Global Lighting Directory listings, LEDprofessional Magazine Ad Placement and white paper lead generation. We combine these into a personalized campaign package; the media kit lists all formats.

Question 5

Can I generate leads through LED professional, not just impressions?

Accepted Answer

Yes. When readers download a sponsored white paper, they can consent to share their name, e-mail address and company with the sponsoring company. Combined with newsletter and LinkedIn promotion, this turns content marketing into qualified B2B leads from the lighting industry.

Question 6

What does advertising on LED professional cost?

Accepted Answer

Prices depend on format, duration and channel mix. Download the media kit for current rates or ask our sales team for a personalized campaign quote.

Question 7

How do I get my news featured on the LED professional homepage?

Accepted Answer

Book a featured article placement. Your announcement appears in the featured position at the top of the homepage, is published as a news article and is promoted in the newsletter and on LinkedIn. Press releases sent to our editors may also be published, but their placement is an editorial decision and cannot be booked.

Question 8

How do I publish a press release about lighting products with LED professional?

Accepted Answer

Partners submit press releases directly through the press release section, and our editors review each release before publication.

Question 9

How do I list my company in the Global Lighting Directory?

Accepted Answer

Register your organisation via the Global Lighting Directory page. Your listing includes contact details and tags for classification, application, product, service and country, so buyers can find you with the directory filters. Sponsored listings appear at the top of the results.

Question 10

What is Trends in Lighting?

Accepted Answer

Trends in Lighting is the sister platform of LED professional, focused on lighting design, architecture and applications. It reaches 8,000+ newsletter subscribers and 8,500+ LinkedIn Group followers. Advertising packages can combine both platforms to reach engineers and designers at once.

Advertise with LEDprofessional

Who are the main readers?

How big is our network?

LEDprofessional

Trends in Lighting

We make sure your News get heard

You want a personalized package that fits your company perfectly?

Questions advertisers ask

The latest Press Releases

Signify awarded EcoVadis Platinum medal with its highest-ever score of 88

Rehm Thermal Systems Strengthens Its Presence in Spain and Portugal: Propelec Appointed as New Representative for Protecto and RDS UV LED

MUTEC 2026: Light as a precision tool and world premiere for IDIA

Continuing Commercial Growth, Solais Welcomes Jordan Mills as Director of Commercial Inside Sales

Stay current with our monthly Update from the lighting industry